How much does YouTube pay per 1,000 views?

It varies by niche, audience location, and season. Creators typically keep a few dollars per 1,000 monetized views (RPM) after YouTube's share, ranging from under a dollar to well over ten in high-value niches.

What is RPM on YouTube?

RPM is revenue per mille — the amount you actually keep per 1,000 video views after YouTube's cut and across all revenue sources. It is the best number for estimating real earnings.

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Estimate your YouTube revenue from monthly views and RPM. RPM is what you actually keep per 1,000 views after YouTube's share — it varies a lot by niche, so treat this as a range.

Monthly views

RPM (revenue per 1,000 views, USD)

Or pick a typical RPM by niche:

Estimated monthly

$600

Range $360 – $900

Estimated yearly

$7,200

at a steady $600/mo

Reality check: ad revenue is only one income stream. Many creators earn more from sponsorships, products, memberships, and affiliates. RPM also swings with season and audience location, so use this as a ballpark, not a promise.

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